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Communication and engagement

Growing your social media following

Join this one-hour webinar to discover the strategies and tools that help you grow your social media presence and engage a larger audience. You will explore practical approaches to attracting followers, creating compelling content, and building meaningful connections across platforms.

Date Monday, 12 January 2026 13:30 PM - 14:30 PM
Where Details Online Online - MS Teams
User Details Members:
Level Details Suitable for all levels
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Radio1266 people viewed this event

What you'll learn

  • Key strategies to grow and engage your social media audience
  • How to create content that resonates and encourages interaction
  • Best practices for using different social media platforms effectively
  • Techniques to analyse performance and refine your approach
  • Ways to build authentic connections with your followers

Who is this webinar for?

  • Anyone looking to grow their social media presence
  • Staff managing professional or organisational accounts
  • Marketing, communications, or engagement professionals
  • Individuals seeking practical, actionable strategies to attract and retain followers

Lead facilitators

Joe Blunden

Joe is a multi-award winning marketing and communications specialist with over 15 years of experience across a range of industries. He has worked for the NHS for the past 10 years, including marketing, communications and engagement roles in both acute and community settings.

He is a compulsive learner and recently completed an MBA (Distinction), having gained a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Managing Digital Media and a degree in business.

Joe directed the successful campaign to get the NHS Choir to Christmas number one in 2015, raising over £300k for charity in the process. He also led NHS Voices in 2018, bringing together 30 celebrity singers to record a song for the NHS, which was made into a documentary by ITV.

Joe specialises in strategy development and digital communication and has extensive experience in PR, stakeholder engagement and campaign development.

What participants say

96%

of attendees agreed the presenters delivered the session effectively.

“A real eye opener to something I have not engaged in. I have a negative, cautious approach to social media, but this session helped me to see how it can be used positively and professionally.”