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Leadership development & OD

How to tell stories that inspire change (leadership series)

Effective leaders do more than share information - they inspire, motivate and build trust through the stories they tell. This session will explore the science, purpose and practice of storytelling in leadership, helping you understand how to craft and share narratives that drive positive change.

Date Friday, 27 March 2026 10:00 AM - 11:00 AM
Where Details Online Online - MS Teams
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Level Details Suitable for all levels
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Radio11351 people viewed this event

What you’ll learn

  • Understand the science, purpose and practice of storytelling in leadership
  • Explore simple structures to surface your own leadership stories
  • Learn how to tell stories that inspire trust, openness and positive change
  • Identify and avoid unhelpful stories that can undermine your message
  • Gain confidence in using storytelling as a leadership tool

Who is this webinar for?

  • Leaders and managers who want to communicate with greater impact
  • NHS staff aspiring to leadership roles
  • Anyone interested in storytelling as a tool for influence and change

Lead facilitators

Joe Blunden

Joe is a multi-award winning marketing and communications specialist with over 15 years of experience across a range of industries. He has worked for the NHS for the past 10 years, including marketing, communications and engagement roles in both acute and community settings.

He is a compulsive learner and recently completed an MBA (Distinction), having gained a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Managing Digital Media and a degree in business.

Joe directed the successful campaign to get the NHS Choir to Christmas number one in 2015, raising over £300k for charity in the process. He also led NHS Voices in 2018, bringing together 30 celebrity singers to record a song for the NHS, which was made into a documentary by ITV.

Joe specialises in strategy development and digital communication and has extensive experience in PR, stakeholder engagement and campaign development.

Andy Mitchell

Andy is Assistant Director at NHS Elect and works across the AEC and Acute Frailty Networks.  Andrew has over 20 years’ experience in Urgent and Emergency Care, Acute Medicine and Critical Care within the NHS and internationally.

Andy initially developed his clinical career in a number of EDs as well as other acute and critical care areas, becoming a Service Lead and Advanced Nurse Practitioner.

Andy has previously developed and implemented a nurse-led AEC service and during his time with NHS ELect has worked with over 50 Trusts and other providers across the UK in optimising their SDEC offers. He has particular interests in Experience Based Design, nursing workforce and development, and Quality Improvement techniques.

In addition to his work at NHS Elect, Andy has undertaken interim strategy posts and provides consultancy to nursing agencies.  Andrew has been a visiting postgraduate lecturer in Emergency Practice and is passionate about promoting Advanced Nursing.

What participants say

92%

of attendees would recommend this session to a colleague.

“This session gave context and important points to consider when telling stories to make them useful for job role. ”